August 9, 2013 § 2 Comments
“We are a media company and have a vacancy for an accountant. If you can’t handle the odd mickey take and the majority of the office turning up drunk on a Friday, then please don’t apply for this job”. Now that’s not the type of thing you’d expect to read in your average job advert. But that’s exactly what Steve Dimmick wants to encourage (the honesty; not the drunkenness).
Steve owns and runs dimmicks.co.uk. The way it works is very simple. A recruiting manager makes a video job ad explaining their vacancy, how the company works but most importantly about the office culture and the types of people that would best fit in. “I thought back to some of the problems I faced in London (working for Dome Recruitment) and realised that the whole recruitment process is geared one way and there is a serious lack of information for job seekers to make a proper judgment on whether a company is right for them or not”. Given we spend so much of our waking time at work it’s a decision we need to get right.
“It’s a great chance for the company to market themselves and the feedback from people going for interviews is very positive; they’re going in feeling so much more comfortable, like they already know the place; how the people talk and so on, which makes for more confident interviews. And we’re filling vacancies, which is the important thing”. I think it’s a great idea and I hope it catches on. One thing’s for sure, if I was an accountant I’d definitely be applying for that role!
I respect anyone who takes the plunge and starts their own business but I especially love Steve’s attitude. “Starting my own company was completely scary, particularly with two kids and a big mortgage, but the best thing about it was that I suddenly had more choice over when I worked, which opened a lot of doors for doing lots of other interesting things”. And Steve hasn’t just opened those doors; he’s burst straight through them.
In addition to running his own business he is involved in numerous paid and unpaid projects to satisfy his love of “creative things, creative people and technology”. He has just completed an 18-month project as a consultant for Theatr Genedlaethol Cymru, the Welsh-language national theatre of Wales, helping them with their online marketing and social media and is also an active member of Cardiff Start, the community hub for technology start-ups or “a group of entrepreneurs, startup founders, creatives, students, and investors who believe that Cardiff is a brilliant place to work and live”. If you haven’t heard about Cardiff Start then do check it out. It’s proper exciting and could really put Cardiff on the global map (albeit a slightly techy, geeky map perhaps). Watch it grow.
His unpaid roles, or “good for nothing” projects as he calls them, include curating the online photography community, Intagramers Cardiff with the help of Ben Cook, and co-running Cardiff Read, “Cardiff’s most popular book club”, with Jessica Best. “We meet every month in Chapter Arts Centre and get roughly 15-30 people each time and a great cross section of society. It’s great because we read lots of different things, not just the bestsellers but also biographies and old classics. I didn’t read much in school or university, and I really felt I missed out and I’m sure lots of other people feel the same way. Reading just wasn’t cool when I was growing up, especially for men.” Agreed.
Steve also organises Ignite Cardiff, the public speaking event with a difference, after taking the reigns alongside Ed Barnett from Neil Cocker and Claire Scantlebury. People give 5 minute presentations on a topic of their choice with no videos or audio (only text and images) with slides changing every 15 seconds. “I attended the second event, spoke at the third and have compered since. I love the idea. It’s a place where those people who are comfortable talking in public aren’t necessarily the best speakers on the night, it’s the quieter ones who’ve practised and practised talking with the slides changing every 15 seconds that really nail it. I like going to the pub or the cinema but it’s all a bit predictable. Ignite is so unpredictable. We’ve had speakers on nemonics, keeping chickens, what to do if zombies invade Cardiff and infinity (the number) all on the same night”. Everyone is welcome and for a taster here’s the playlist from the last event.
Steve is a very proud Welshman and a passion for rugby naturally courses through his veins, but growing up in Blaina meant he never really spoke the mother tongue. But with the help of his wife and kids (and a lot of hard graft too I suspect) he now speaks Welsh pretty much fluently (his vocab put mine to shame that’s for sure). This has naturally opened even more doors for him, such as the Theatre Genedlaethol project.
What I like most about Steve is his passion for helping people do what they want to do. “If you love something, do more of it and share it with others” he says. “Things are much better if you share the experience and enjoyment with other people”. I couldn’t agree more. Diolch Steve!
Steve Dimmick lives in Cardiff with his wife and two kids. He runs Dimmicks.co.uk and offers social marketing consultancy via stevedimmick.co.uk. Outside of work he runs a number of projects including Cardiff Start, CardiffRead, Ignite Cardiff and igerscardiff.